Lifestyle intro
Lifestyle intro
A creator on camera in a real home setting. Warm, casual, and easy to trust.
TikTok Shop affiliate & GMV Max agencyCreators make the videos. You collect the GMV.
We run your TikTok Shop affiliate program, build a network of creators who post for you every week, and scale the winning videos with Spark Ads and GMV Max. US and UK brands. Top Rated on Upwork, 100% Job Success.
10,000+ vetted creatorsUS & UKReply within 1 business day
Talking-head review
Step-by-step demo
Try-on haul
$52M+
In TikTok Shop sales driven for brands$38M+
In affiliate GMV through our creator network10K+
Vetted creators across the US and UK
Creator content
Every product gets filmed several different ways
Shoppers on TikTok buy from people, not product shots. We brief creators on formats that already sell in your category, then keep the ones that convert.
Talking-head review
Talking-head review
Direct-to-camera pitch with on-screen captions. Strong for products that need a clear reason to buy.
Try-on haul
Try-on haul
The product held up and shown in detail. Works well for fashion and home.
Step-by-step demo
Step-by-step demo
Numbered steps on screen so shoppers see exactly how the product is used.
The problem
Posting is not the same as selling
Samples sent, no videosCommission guesswork3 creators = all salesViews up, GMV flatGMV Max burning budgetManual DMsNo repeat creators
If that list looks familiar, you do not need more random creators. You need an affiliate system that keeps the creators who sell, and an ad engine that scales their videos.
What we run
Affiliates, creators and GMV Max. Nothing else.
Four services that feed each other: affiliates and your creator network make the videos, Spark Ads and GMV Max turn the best ones into revenue. See all services.
Most requestedAffiliates
TikTok Shop Affiliate Marketing
We run your TikTok Shop affiliate program end to end, from creator outreach and sample approvals to commission strategy and cutting creators who don't sell, using a vetted network of 10,000+ US and UK creators.
- Creator outreach
- Commission strategy
- Sample approvals
- Content briefs
Network
Creator Network Building
We turn one-off affiliate posts into a brand-owned roster of repeat creators, tiered by performance and kept posting with the right deals, community and an always-on content cadence.
- Creator tiers
- Repeat posters
- Hybrid deals
- Creator CRM
GMV Max
GMV Max Campaigns
We set up and run your Product GMV Max campaigns around real unit economics, keep them stocked with fresh creator creative and scale budget only when the true return holds.
- Product GMV Max
- ROI targets
- Budget scaling
Spark Ads
Spark Ads
We collect and track creator authorization codes, boost the right videos, test hooks under controlled budgets and graduate proven winners into your GMV Max campaigns.
- Authorization codes
- Hook testing
- Feeds GMV Max
Free audit
Free GMV Max & affiliate audit
We review the three things that decide TikTok Shop revenue, score each one, and send you a ranked 90-day plan. Free, and walked through on a 30 minute call.
GMV Max campaigns
Campaign structure, ROI targets vs actual return, product coverage, and whether fresh creative is reaching the campaign.
Spark Ads
Your authorized creator-video pipeline, hook performance, and how winners graduate into GMV Max.
Affiliates & creator network
Commission levels, sample approvals, sample-to-video rate, creator concentration and how many creators post for you again.
Quick self-check: score your shop in 60 seconds
Answer nine yes/no questions. Your scores update live, and your answers go with your audit request.
–GMV Max
–Spark Ads
–Affiliates
Answer the questions to see your scoreEach pillar is scored out of 100.
Get my free full audit
How it runs
From first creator to scaled GMV in four phases
Free audit
We score your GMV Max campaigns, Spark Ads and affiliate program, then agree the 90-day plan.
Recruit and seed creators
Outreach from our 10,000+ US and UK creators, sample approvals and briefs on formats that sell.
Build your creator network
The creators who convert get tiered, better deals and a steady posting rhythm. The rest are dropped.
Scale with Spark Ads and GMV Max
Winning creator videos are authorized as Spark Ads and fed into GMV Max to scale on true return.
Results
Numbers from live programs
Client names are withheld for the first two results. Brands we have worked with are listed below.
$1.5M
Health brand
- Period
- One month
- Channel
- TikTok Shop
- Drivers
- Creators and paid ads
$700K
Beauty brand
- Period
- One month
- Channel
- TikTok Shop
- Drivers
- Creator content and ad scaling
$38M+
Affiliate GMV
- Creators
- 10,000+
- Markets
- US and UK
- Total shop sales
- $52M+
Brands we have worked with: Himalayan Vitals, BougiePaw, IPath, Betrosimone, Frolik+co, Human Luxe Hair, Thanks Mom Co, Octra, Copla.uk, Javee Jewellery.
Who we work with
Built for DTC brands in categories that sell on TikTok
We focus on five categories where creator demos move product, and on brands that already have product-market fit off TikTok.
Skincare
Before-and-after, routine and texture videos that answer “does it work on my skin?”
Supplements
Compliance-aware creator briefs, daily-routine content and subscription-friendly offers.
Household
Cleaning, organising and problem-solution demos that convert in under 15 seconds.
Footwear
Try-ons, fit checks and styling videos with sizing questions answered on camera.
Baby products
Parent creators showing real use, with the safety and claims checks the category needs.
Ask us
Selling in another category? Send your shop details and we will tell you honestly if TikTok Shop fits.
Get a free quote →
Growth simulator
The Growth Engine
Compare the Affiliate Engine retainer with the full SparkGMV Growth Partnership. Set your numbers and see how the cost lines up with the revenue.
Base retainer
Success fee on new revenue
Projected monthly revenue
Net revenue gain
(New revenue − total cost)
Your investment (ads)
SparkGMV fee
Total cost
ROI multiplier:
Get a quote for these numbers
An illustration built from the assumptions you set, not a guarantee. Revenue is before product costs and platform fees.
Free quote
Request your free audit or quote
Tell us where your shop is today. Within one business day you get your audit scores or a quote, the plan we would recommend, and the first three things we would fix.
- No-obligation quote with a clear monthly price
- Review of your GMV Max, Spark Ads and affiliate program
- Honest answer if TikTok Shop is not right for you yet
What Is GMV Max on TikTok Shop? A Practical Guide for DTC Brands
GMV Max TikTok Shop explained: how TikTok's automated Shop Ads campaign works, setup steps, ROI target principles and the mistakes that quietly waste budget.
Read the guide →TikTok Shop Free Samples: How to Approve, Chase and Measure Samples That Actually Turn Into Videos and Sales
A practical TikTok Shop free samples playbook: who to approve, auto vs manual review, follow-up cadence, and the metrics that turn samples into GMV.
Read the guide →TikTok Shop Agency Pricing: How Agencies Charge, What You Actually Pay, and How to Compare Proposals
TikTok Shop agency pricing explained: retainers, success fees, hybrid and per-creator models, plus SparkGMV's published rates and a worked example.
Read the guide →Questions
TikTok Shop agency FAQ
What does a TikTok Shop affiliate agency do?
It finds and manages the creators who sell your products on commission: outreach, sample approvals, commission strategy, content briefs and tracking which creators actually drive GMV. SparkGMV also builds your own long-term creator network and scales the best videos with Spark Ads and GMV Max.
How do you find creators for my TikTok Shop?
We draw on a network of 10,000+ vetted US and UK creators, shortlist the ones whose audience and past sales fit your category, approve samples against clear rules, brief them on formats that already sell, and keep working with the creators whose videos convert.
What is creator network building?
It means turning one-off affiliates into a roster of repeat creators who post for you every week. We find the creators who convert, tier them, move the best onto hybrid or retainer deals and keep a steady posting rhythm, so you are not starting from zero each month.
How should I set affiliate commission rates?
Commission should be set from your margin, not copied from competitors. We set open and targeted collaboration rates so every sale stays profitable, using hybrid (flat fee plus commission) or commission-only offers depending on the product.
What is GMV Max and do you manage it?
GMV Max is TikTok's automated campaign type for TikTok Shop sales, optimizing toward gross merchandise value. We set it up, manage ROI targets and budgets, and keep it supplied with fresh creator videos, which is what it needs to scale.
What is the difference between Spark Ads and GMV Max?
Spark Ads let you run a creator's TikTok post as an ad, keeping its likes, comments and creator handle. GMV Max is the automated campaign type for TikTok Shop sales. In practice, authorized creator videos become the creative that GMV Max scales.
What is in the free GMV Max and affiliate audit?
We score your GMV Max campaigns, Spark Ads and affiliate program, list the biggest gaps, and send a ranked 90-day plan, then walk you through it on a 30 minute call. It is free and there is no obligation.
How much does SparkGMV cost?
The Affiliate Engine plan is a monthly retainer of $1,500, $2,500 or $5,000. Growth Partner adds creator network building, GMV Max and Spark Ads management plus a 5%, 10% or 15% success fee on new revenue only. Ad spend is separate and paid by you.
Which categories and markets do you focus on?
Skincare, supplements, household, footwear and baby products, for brands selling on TikTok Shop in the United States and the United Kingdom.
What results have you delivered?
We have driven $52M+ in TikTok Shop sales and $38M+ in affiliate GMV for brands, including a health brand that did $1.5M in one month and a beauty brand that did $700K in one month on TikTok Shop.
Free call
Book a 30 minute call
We look at your shop, your category and your margins, then tell you what we would do first.
Or reach us directly
WhatsApp
+92 345 4248807
Address
343 Paseo Nuevo St, Sacramento, CA 95838, USA
Upwork
Top Rated, 100% Job Success, 5.0 rating